The Startup school
Book Of The Week
The Dip by Seth Godin
“LEARN THE ART OF QUITTING!
Vince Lombardi once said: “Quitters never win and winners never quit.” BAD advice! Winners quit all the time. They just quit the right stuff at the right time.
In this iconic bestseller, popular business blogger Seth Godin proves that winners are really just the best quitters.
Winners quit fast, quit often, and quit without guilt, but they do not quit because it gets harder rather because that path is leading them nowhere.
Richard Nixon sacrificed tens of thousands of innocent lives (on both sides) when he refused to quit the Vietnam war. The only reason he didn’t quit sooner: pride. The very same pride that keeps someone in the same career years after it has become unattractive and no fun. The very same pride that keeps a restaurant open long after it’s clear that business is just not going to pick up.
We DEFINITELY RECOMMEND this book.
When you’re facing a Cul-de-Sac, what’s your reason for sticking? Are you too proud to quit? “